The new PromoWest Pavilion at OVATION is bringing big concerts to Northern Kentucky
With the recent addition of PromoWest Pavilion at OVATION, Cincinnatians and Northern Kentuckians can expect more big concerts to stop by the region. In addition to concerts, the venue, which is the third indoor/outdoor concert venue in America, will also be available for special events.
After eight months of construction, PromoWest Pavilion at OVATION was completed in January and is located in Newport, just blocks away from Newport on the Levee and the Taylor Southgate Bridge. The dynamic venue can be adjusted to accommodate lower capacity events of about 1,500 people to higher capacity outdoor events maxing out at 7,000 people.
As the CEO of PromoWest Productions, Scott Stienecker spearheaded efforts to build PromoWest Pavilion at OVATION. This is the company’s first in Kentucky—it also manages four in Columbus, Ohio, and one in Pittsburgh, Pennsylvania.
It took several years of planning and negotiating for PromoWest Pavilion at OVATION to end up where it is now. Originally, Stienecker says he was interested in building it on the banks of the Ohio on the Cincinnati side before plans changed and the project was moved across the river. The Andrew J. Brady ICON Music Center, which is managed by MEMI, was built in Ohio instead.
Even with increased competition, Stienecker anticipates the venue’s impact on surrounding areas will be significant. PromoWest Pavilion at OVATION will host approximately 100 concerts and 50 events per year.
“It’s going to spur the entire city.” Stienecker says. “The energy will be sparked. You’re going to get a lot more tours hitting the cities than you had in the past. It’s going to be exciting.”
PromoWest Pavilion at OVATION’s fall schedule already shows that big name acts are being drawn here. On Aug. 29, Kesha is slated to be the first act to ever play the venue with special guest Betty Who. Lady A is set to play Sept. 2. And The Struts will perform Oct. 6.
Fans are already showing enthusiasm for the venue through ticket sales, which Stienecker says have been positive and exciting.
“I think people are definitely biting at the bit to get out and see shows.” Stienecker says. At press time, about 15 shows were on sale and Stienecker anticipated adding another 10 throughout the month of June.
Stienecker adds that people can expect to see even more at the location in the future. He says that the area around the venue is expected to undergo development, which includes restaurants, bars, apartments and condos. But PromoWest Pavilion at OVATION will serve as the linchpin to draw in almost 400,000 people a year.
